We're very excited to announce the opening of our first beautiful retail store at Hyde Park Corner in Joburg.

Our second store is coming soon to Nicolway, Bryanston...watch this space!

Please note: online orders for delivery within JHB are not yet open. We will make an announcement as soon as they are.

A Blast Freezer freezes fresh or partly cooked food much faster than an ordinary home freezer, locking in the key qualities and nutrients of the food. So that after defrosting, the food appears like it was never frozen, and the taste, texture, colour and overall look are uncompromised.

Let's get technical...

When you freeze food (or anything else for that matter) the water inside crystallises into ice. The longer the freezing process takes, the larger the ice crystals. In a Blast freezer, the temp of the food is lowered to -20 degrees celsius in just 4 hours, as opposed to taking 10-72 hours in a normal freezer. 

Rapid freezing causes the crystals formed to be very small, which does less damage and preserves food at a higher quality. 

Aside from the integrity, quality and taste of the food, blast freezing also offers a health and safety benefit in that extreme cold slows down the growth of bacteria so that there is a greatly reduced risk of contamination.

Finally, a blast freezer allows you to put the food into it when freshly cooked and still hot (with a normal freezer, you need to cool it down first) and this alleviates any sourness that may develop.

Goodness Gracious was established in 2009, and has evolved into a much loved food brand amongst our loyal customers, growing humbly from our original roots in the Cape Winelands.  Today, the increasing demand for our great tasting meals has spurred us on to become ever more innovative.

Only the highest quality ingredients and standards go behind our meal preparation. And behind it all? Lester Schalit, a Prue Leith trained chef, resident recipe developer and self-proclaimed 'food nerd', who continues, with the support of his team of cooks, to spin his magic in the kitchen, adding his personal, homemade touch to every dish that leaves HQ..

Our uniqueness lies in our culture and our values – we care about what we put into our recipes, making sure every ingredient matters. This uncompromised attention to detail and food safety, ensures that we are not just another food brand. 

If you haven’t yet tried us, browse the site and you’ll find ratings from our customers on many of the dishes; don’t take our word for it, read what they have to say!  

Feel free to contact us with your thoughts or any ideas - we’d love to hear from you. We look forward to including you in our exciting food journey.